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NASA on Instagram

NASA

@nasa

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Making the seemingly impossible, possible. ✨

Public Instagram profileProfile checked Oct 27, 2026nasa.gov

The short version

Written by AI

NASA's account documents space science and human spaceflight, from Webb and Hubble telescope imagery of stars and galaxies to astronaut life aboard the International Space Station and crewed mission updates. Content mixes deep-space discovery posts with real-time coverage of crew rotations, splashdowns and agency milestones like nuclear propulsion research.

What they post

  • Deep space imageryTelescope images and explanations of star-forming regions, galaxies and cosmic phenomena from Webb and Hubble.Example post: Deep space imageryExample post: Deep space imagery
  • ISS crew lifeAstronaut updates from aboard the International Space Station, including daily life, crew quarters and zero-g traditions.
  • Mission milestonesCoverage of launches, splashdowns, rover records and agency announcements marking space exploration progress.

Written by AI from @nasa's bio and the captions of their 12 most recent posts, Oct 13, 2026. It only restates what they wrote; every stat on this page is measured from the public profile.

Performance

Measured Oct 27, 2026

Followers
104.3M
Engagement rate
0.3%Typical range
Average likes
328K
Average comments
1.9K

Averaged over the 12 most recent posts on the profile.

How this is calculated

Engagement rate is average likes plus average comments over the sampled posts, divided by follower count. It is not a reach or impressions figure — Instagram shows those to the account owner only.

Against comparable accounts

At 0.3%, this account engages 0.0 points above the 0.27% median for accounts its size, which puts it in the third quarter of the 1M+ band.

p25 · 0.12%median · 0.27%p75 · 0.57%

Peer group: 67 Instagram accounts in the 1M+ band, from 5,924 we measured with the same method as the figures above. Full benchmarks and method.

Recent posts

None of these are labelled as paid partnerships.

About this page

Cheerful built this page from NASA's public Instagram profile, last read on Oct 27, 2026. Follower counts, likes and comments are the figures Instagram showed publicly at that moment; the engagement rate is our arithmetic over them, and the method is printed next to the number. Nothing here is supplied by Instagram, and nothing is estimated or modelled. Where we do not hold a figure, the page leaves it out rather than guessing.

NASA has not endorsed Cheerful and is not affiliated with us. Instagram is a trademark of Meta Platforms, Inc.

Removal requests are actioned within 48 hours. We take the page down first and ask questions afterwards, if at all.

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