Outreach & Negotiation
Outreach at scale, without losing the personal touch
Cheerful drafts a message for every creator, follows up on its own, and drafts the counteroffer the moment a creator names a price — all from one inbox, all under your approval.
What you get
Hundreds of personal conversations, handled
The heavy lifting of outreach, done for you — while you keep final say on everything that goes out.
Messages that read as hand-written
AI drafts a unique message for each creator from their content, audience and fit — no templated blasts.
Follow-ups that never go cold
Sequences fire automatically based on reply status, so a promising thread is never forgotten.
One inbox for every conversation
Email and Instagram DMs land in a single unified inbox with live reply tracking across every campaign.
Edit hundreds at once
Review AI drafts in bulk and adjust tone, pricing or CTA across 100+ messages in a single pass.
The differentiator
Most tools stop at “sent.” Cheerful negotiates.
The agent sits inside the deal, not just the outbox. When a creator quotes a rate, the counteroffer is already drafted, with what similar creators ask beside it — so junior buyers land deals like seasoned ones. See how much influencers charge, and where deals settle.
- Accept, decline and counteroffer drafts the moment a creator names a price
- A rate card of what comparable creators ask, from real negotiations, by follower tier and format
- Counters written within the rules you set for the campaign
- Money is never agreed on its own — you pick the reply and send it
How it works
You stay in control. It does the typing.
Cheerful drafts every message
A personal opener for each creator, written from their content and your brief.
You approve — or let it send
Auto-send within rules you set, or hold everything for one-click approval.
It replies, follows up and negotiates
Replies and follow-ups keep threads moving; when a rate comes up, the counteroffer is waiting for your approval.
The detail, in the docs: how Cheerful handles creator replies and whether it is safe to send from your own Gmail.
Integrations
Reaches out where your creators already are
Send and track over email and Instagram DMs, sync every deal to Google Sheets, Airtable or your CRM, and get reply alerts in Slack — plus 1,000+ more apps, like HubSpot, Salesforce and DocuSign, that the agent can connect on request.
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Run your next campaign
on Cheerful
From first hello to signed agreement — see how much of the work disappears.