The AI operating system for influencer marketing
One agent that finds creators, closes deals, and reports results. You direct it in plain English.
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Campaigns launched for

350M+ creators indexed across Instagram, TikTok & YouTube
The full lifecycle
First hello to signed agreement, across seven stages. Scroll to move it forward — or click a stage to jump.
Case studies
A global wellness leader and a one-person DTC team — both run on Cheerful. Every number links to the full study.
“Cheerful has been a game-changer for our team. It’s helped us break records, streamline our workflow, and save countless hours every day.”

Ashleigh – Creator Partnerships

Intake Breathing
Post tracking
The moment a creator posts — feed, Reel, or a 24-hour story — Cheerful detects it, saves a permanent copy, and logs the numbers. No links to chase, no screenshots to beg for.

@junkman_4

@joelyrosales

@de6rasse

@issabelgarciae

@gustav_iden

@joelyrosales

@zoeharrison123

@joelyrosales

@lakeypeterson

@issabelgarciae
The platform
Six capabilities that usually take six tools — connected, so nothing falls through the cracks.
Search 350M+ creators with audience filters, lookalikes, and automatic contact enrichment.
Learn moreAI-drafted personal messages, automated follow-ups, and a unified inbox across channels.
Learn moreReal-time counteroffers, fair CPM suggestions, and rate benchmarking grounded in market data.
Learn moreEnd-to-end shipment tracking with Shopify integration and Slack approval workflows.
Learn moreCreator posts and stories detected the moment they go live, matched to the right campaign.
Learn moreEngagement tracked in real time, with pipeline dashboards and reports your CFO will read.
Learn moreIntegrations
Native connections to the tools your team already runs — and 10,000+ more through Zapier and the API.
Why Cheerful
Discovery databases don’t negotiate. Outreach tools don’t ship product. Agencies do all of it — on a retainer, at agency turnaround. Cheerful runs the whole lifecycle in software, in minutes.
Agencies cover these too — by hand, on a retainer. Cheerful does it in software.
The short version
Cheerful is an AI-native influencer marketing platform that runs the full campaign lifecycle for you: creator discovery, personalized outreach, deal negotiation, product gifting, post detection, and performance reporting. You direct an AI agent in plain English; it does the work a team of researchers, outreach managers, and coordinators would otherwise do by hand.
It runs as a web application at app.cheerful.ai — you keep control with per-campaign rules and one-click approvals, and Slack is there if you want approvals in your team’s channel. Brands like AG1 and Spacegoods use it to run thousands of creator conversations with lean teams.
Search 350M+ creators across Instagram, TikTok, and YouTube in plain English — with lookalikes, audience filters, and automatic contact detection.
The agent drafts personalized emails in your brand voice, sends follow-ups on schedule, and replies natively in the creator’s language.
Built-in AI negotiation makes real-time counteroffers benchmarked against creator rates — a stage most platforms leave to your inbox.
Gifting creates discount codes and drafts Shopify orders automatically; posts are auto-detected and rolled into ROI reports.
creators indexed
creator response rate (Spacegoods)
projected ROI (AG1)
average reply time, any language
Numbers from the AG1 and Spacegoods case studies.
FAQ
You stay in control. Cheerful drafts every message and can either auto-send within rules you set or hold everything for one-click approval — you choose per campaign. Nothing goes out that you haven’t allowed.
From first hello to signed agreement — see how much of the work disappears.