Does Cheerful integrate with Klaviyo?

Yes, as a connected app using a Klaviyo private API key. Cheerful’s agent can create profiles, add them to lists and segments, and read metrics.

Can I automatically add gifted creators to a Klaviyo list?

Yes. Ask the agent for an automation on the gifting campaign that adds each creator who opts in to your chosen list with their handle and campaign as properties.

Does Cheerful send creator outreach through Klaviyo?

No. One-to-one outreach goes from your connected Gmail or SMTP mailbox so replies come back into Cheerful’s inbox. Klaviyo is for the broadcast emails you send creators later.

Connected app

Cheerful + Klaviyo integration

Connecting Klaviyo lets Cheerful’s agent keep creators in the email tool your DTC brand already runs on: creators who join a gifting campaign can be added to a dedicated Klaviyo list with properties like handle and campaign, so launches, restock alerts and affiliate updates reach them through your existing flows.

Klaviyo is a connected app from the catalogue and connects with a Klaviyo private API key. It is most useful to Shopify brands that already treat Klaviyo as their customer record.

Connect Klaviyo in Cheerful Every integration, in writing

How influencer teams use Klaviyo with Cheerful

A "Creators" list that fills itself

When a creator opts in to a gifting campaign, the agent adds their profile to a Klaviyo list you pick and sets properties such as Instagram handle, campaign name and product sent.

Launch emails to your seeded creators

Because the creators sit on a Klaviyo list, your team can send them a launch-day email or a product drop from Klaviyo, with the design and sending reputation you already have.

Keep creators out of customer flows

Profiles tagged as creators can be excluded from abandoned-cart or win-back flows with a segment, so a gifted creator is not emailed a discount on the product they just received.

Check what a code sold

The agent can query Klaviyo metrics, such as placed orders, to help read what a creator campaign drove alongside Cheerful’s own discount-code attribution.

What Cheerful's agent can do in Klaviyo

Klaviyo exposes 225 actions to Cheerful’s agent. The relevant ones:

Create or update a profile
Add a profile to a list
Subscribe or unsubscribe profiles
Create lists and segments
Read the profiles in a segment
Create a coupon and coupon codes
Query metric aggregates, like placed orders
List flows and campaigns

How to connect Klaviyo to Cheerful

1
In Klaviyo, create a private API key with access to profiles and lists (and metrics, if you want reporting).
2
In Cheerful, open Settings, go to Integrations, search the catalogue for Klaviyo and paste the key.
3
In the chat that opens, tell the agent which list creators should go on and which properties to set.
4
Automations are set up in chat on a campaign. They run when a creator opts in, replies or is added to the campaign, or on a schedule, and the agent tests each one on a real creator thread before you switch it on.

What the Klaviyo integration does not do

Adding a creator to a list is not consent to marketing email. Only subscribe creators who agreed to it; the agent adds profiles, you own the consent decision.
Outreach and negotiation emails are sent from your Cheerful mailboxes, not from Klaviyo.
Cheerful’s per-creator discount codes are created in Shopify or GoAffPro; Klaviyo coupons are a separate system and are only created when you ask.

Cheerful and Klaviyo: common questions

Does Cheerful integrate with Klaviyo?: Yes, as a connected app using a Klaviyo private API key. Cheerful’s agent can create profiles, add them to lists and segments, and read metrics.
Can I automatically add gifted creators to a Klaviyo list?: Yes. Ask the agent for an automation on the gifting campaign that adds each creator who opts in to your chosen list with their handle and campaign as properties.
Does Cheerful send creator outreach through Klaviyo?: No. One-to-one outreach goes from your connected Gmail or SMTP mailbox so replies come back into Cheerful’s inbox. Klaviyo is for the broadcast emails you send creators later.