Cheerful + Klaviyo integration

How the Klaviyo integration works

It connects with a Klaviyo private API key, and the agent can only do what that key allows.

What can you do with Cheerful and Klaviyo?

5 ways influencer teams use this connection today. Each one is something the agent does now, not a roadmap item.

• Add gifted influencers to a Klaviyo list automatically

  When a creator opts in to a gifting campaign, the agent adds their profile to a Klaviyo list you pick and sets properties such as Instagram handle, campaign name and product sent.

  1. Creator opts in
  2. Your automation runs
  3. Profile added to your Creators list

• Email product launches to seeded creators from Klaviyo

  Because the creators sit on a Klaviyo list, your team can send them a launch-day email or a product drop from Klaviyo, with the design and sending reputation you already have.

• Exclude influencers from Klaviyo abandoned-cart flows

  Profiles tagged as creators can be excluded from abandoned-cart or win-back flows with a segment, so a gifted creator is not emailed a discount on the product they just received.

• See what influencer campaigns sold in Klaviyo

  The agent can query Klaviyo metrics, such as placed orders, to help read what a creator campaign drove alongside Cheerful’s own discount-code attribution.

• Create Klaviyo coupon codes for creators

  If your codes live in Klaviyo, the agent can create a coupon and coupon codes there when you ask. Cheerful’s own per-creator codes still come from Shopify or GoAffPro.

What Cheerful's agent can do in Klaviyo

Klaviyo exposes 225 actions to Cheerful’s agent. The relevant ones:

• Create or update a profile
• Add a profile to a list
• Subscribe or unsubscribe profiles
• Create lists and segments
• Read the profiles in a segment
• Create a coupon and coupon codes
• Query metric aggregates, like placed orders
• List flows and campaigns

How to connect Klaviyo to Cheerful

Setup takes 4 steps. Connected apps are added from the app catalogue in Settings.

1. 1

   In Klaviyo, create a private API key with access to profiles and lists (and metrics, if you want reporting).

2. 2

   In Cheerful, open Settings, go to Integrations, search the catalogue for Klaviyo and paste the key.

3. 3

   In the chat that opens, tell the agent which list creators should go on and which properties to set.

4. 4

   Automations are set up in chat on a campaign. They run when a creator opts in, replies or is added to the campaign, or on a schedule, and the agent tests each one on a real creator thread before you switch it on.

What the Klaviyo integration does not do

Stated plainly, so you can plan around it before you connect.

Cheerful and Klaviyo: common questions

Does Cheerful integrate with Klaviyo?

Yes, as a connected app using a Klaviyo private API key. Cheerful’s agent can create profiles, add them to lists and segments, and read metrics.

Can I automatically add gifted creators to a Klaviyo list?

Yes. Ask the agent for an automation on the gifting campaign that adds each creator who opts in to your chosen list with their handle and campaign as properties.

Does Cheerful send creator outreach through Klaviyo?

No. One-to-one outreach goes from your connected Gmail or SMTP mailbox so replies come back into Cheerful’s inbox. Klaviyo is for the broadcast emails you send creators later.

What data does Cheerful access in Klaviyo?

Whatever the private API key you create allows. For creator lists, give it access to profiles and lists; add metrics if you want the agent to read placed orders.

Will adding creators to Klaviyo subscribe them to marketing email?

Not by itself. Adding a profile to a list is not consent. Only subscribe creators who agreed to it; the agent adds profiles and you own the consent decision.

Is the Klaviyo integration free?

Connecting Klaviyo is available in Cheerful, which is free to start. Your Klaviyo plan still applies.

Often connected alongside Klaviyo

• ShopifyNative integration · E-commercePlace $0 gifting orders and create a discount code for each creator
• WWooCommerceNative integration · E-commerceFree gifting orders and per-creator coupons for WordPress stores
• HubSpotConnected app · CRMLog opted-in creators as contacts and collaborations as deals
• Google SheetsNative integration · SpreadsheetsAn AI fills each creator’s row in your sheet from their email thread

See all integrations, or read which tools Cheerful integrates with for the native integrations and the ones that do not exist yet.